Rihanna’s savage lingerie brand continues to make moves and show it possesses the “Motivation” to evolve for the future. The latest? THIS JUST IN: Normani Named Savage X Fenty Brand Ambassador! This is HUGE news; as the intimates brand has never had a face or ambassador behind the company other than Rih herself.
Is this good or bad news? Good. Very good! While numerous reports are indicating that Victoria’s Secret is in decline; this could be a real opportunity for Rihanna to slip in and dominate. Just like she did in beauty.
You see, 2019 is already a good year for Savage X Fenty. It saw sales reaching up towards $150 million in pure revenue. Additionally, the brand received another $50 million in fresh funding.
If that was not enough, Rihanna also put on quite the spread in terms of fashion shows. It lived up to the company’s mission statement which is, “Rihanna’s Savage X Fenty celebrates fearlessness, confidence and inclusivity. We want you to feel sexy and have fun doing it.”
Her show had it all. Dance numbers, top models, and a major biggie… ALL SIZES AND SHAPES! Where other fashion shows only send a size zero down a catwalk. Rihanna hit the masses with a show that showed REAL body types.
Normani Named Savage X Fenty Brand Ambassador -It’s Very First
Now enter Savage X Fenty’s new brand ambassador, Normani. This moves opens the door to connect Normani’s fanbase and image to the brand. Moreover, we are sure more brand ambassadors will be named in the future.
Nevertheless, trust us when we say Rihanna is self-sufficient and can drive the ship all on her own. Her influence has successfully launched numerous companies. However, bringing on others only helps to bring EVEN MORE hype and attention to the brand.
Victoria had her angels. Rihanna has her savages. This is honestly just good business for the ever growing brand. Plus, Normani is the perfect choice for Rihanna’s sexy brand. The girl has moves, that voice and don’t even get us started on that body!
As Rihanna’s lingerie brand enters a new era, we can only foresee good things. The competition is scrambling, while Savage X Fenty is just doing its thing and creating hype. Congrats to Rihanna and Normani on this awesome partnership!
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She designs, she sings, entertains and helps women all over the globe feel absolutely fabulous about their bodies. How in the world is one woman so influential? This earth’s favorite self-professed ‘badgal’s popularity is only growing stronger; while her queenly dominion increases. Next month, VOGUE is diving into the phenomenon that is Rihanna. Scroll on to learn more about Rihanna for Vogue Australia May 2019 Issue!
Rihanna for Vogue Australia May 2019 Issue -The “Phenomenon”
Why is she so successful? There’s makeup [Fenty Beauty], athleisure [Fenty x Puma], lingerie [Savage x Fenty], socks [Stance] and an upcoming luxury couture line. All doing great, all making TONS of cash. Vogue Australia is taking a stab at explaining the secret behind Fenty’s enduring dominance in their latest edition. VOGUE says,
“Influential, unstoppable, fearless, a natural born leader. Meet our May 2019 cover star; Rihanna, an icon who knows inclusivity and knows what women want. Vogue investigates the Rihanna effect.”
Nevertheless, there is much to learn from and about Rihanna. People from all regions and walks of life seem to easily become comfortable with the hard-working musician. Regarding this VOGUE Australia shares one example, stating,
“‘I know ours is an unusual relationship. We are from very different worlds and we’re very different ages. Her childhood was very different to my upbringing in Adelaide; and the world of politics is not something she has deeply immersed herself in. Likewise, no-one would ever mistake me for a rock n’ roller or a pop icon,’ former Australian Prime Minister Julia Gillard says of her unlikely friendship with Rihanna.
‘But despite all those differences I’ve found Rihanna is very easy to be around; and very easy to have a conversation with. I’ve learnt things from her about her world I didn’t know.'”
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PHHH… PHRESH OUT THE RUNWAY! No one does fashion week like a Badgal! The Savage X Fall Winter 2018 fashion show by far was the hottest ticket of New York Fashion Week. Dancers, top models and a collection of lingerie that would make anyone break a sweat. Ohhh baby!
Savage X Fall Winter 2018 Fashion Show for NYFW
Listen, business mogul, Rihanna, sure knows how to attract attention and stir up some sales! The Savage X creator not only sent a spanking new fall/winter collection down the catwalk; but she also dropped it online at the SAME TIME. Uh, can you say, website crash?
What can fans and lingerie lovers as well as consumers expect? The autumn collection is full of fun flirty colors as well as details. More lace, ribbons and barely there see-through material were incorporated into numerous fab looks.
The color scheme is vast yet alluring and steamy fun. Rich blue, bold light green, red and decadent purple all permeated the seductive designs. Nevertheless, if boisterous hues are no where to be found in your couture dictionary; you will be happy to know there are “safer” tones to enjoy as well.
Rihanna’s fall/winter garments also include some frilly, ultra fem pinks, lilac and light baby blues. Plus, numerous looks additionally utilize a very earth tone palette. Think browns, military green, and light tans. Or, if all else fails there is always classic black.
Savage X Fall Winter 2018 Fashion Show for NYFW (Continued)
One sexy element we certainly adored was the use of accessories, such as the “long hand gloves.” Since let’s face it, wearing the same old … same old intimate apparel is a total bore! The real fun is in the additions.
The gloves that extend from fingertips to above the elbows exude a very vintage, full of sass feel. Like the pin up doll era. This retro sexy incorporation is a surefire way to increase your lingerie attire’s fierce appeal. Like it really needs it though (wink, wink).
Savage X Fall Winter 2018
Like any dominant businesswoman, Rihanna ALWAYS listens to her fans and consumers. When Savage X first hit the fashion scene, many felt that they were not apart of the equation. Ladies from all over the world spoke up about the size range availability within Savage X.
Rihanna obviously got the memo and listened 100%. The autumn/winter runway showcased tons of diversity and inclusion. Thin shapes, curvy shapes and everything in-between hit the catwalk to proudly represent women of all physiques.
Rihanna’s line proves that where there is a will, there is a way to be inclusive of women of all sizes, heights and structure. The fashion industry has always leaned toward one particular look; nevertheless, with the success of Savage X other designers and owners may just take note.
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Savage x Fenty Lingerie is finally upon us as the clock at last chimes and strikes midnight! In true Cinderella fashion, fans have been waltzing through the weeks; watching the sands of time immensely close. Seeing it tick down via a nifty countdown counter provided on the Savage x Fenty website.
Nevertheless, now the moment is here and all that is left is for consumers to buy, buy and buy some more. However, are you familiar with what is available for purchase? Some ladies already have a slight idea; but no worries, we will give you a quick Rihanna lingerie crash course. In just a few scrolls you will have the complete picture of sassy garments that Miss Fenty wants you rocking on the regular.
Savage x Fenty Lingerie: See the Sexy Line and Launch Party
Leggo! Here are just ten of the intimate apparel items that you can call your very own. Each one is meant to make you feel absolutely fantastic.
In regards to her lingerie collection, Rihanna speaks on her aim and objective. She states, “[Through Savage x Fenty] I hope to encourage confidence and strength by showing lingerie in another light.” Empowering.
Also, just a quick word to the wise. Rihanna’s Savage x Fenty collection is broken down into four different categories. So if you are trying to shop fast you may want to look under one of these four areas for the type of look you are going for:
On The Reg (everyday type lingerie, think bras under your t-shirt).
U Cute (frilly, feminine style intimate designs).
Damn (designs to turn up the heat).
Black Widow (FINISH HIM!!! lol)
Savage x Fenty Lingerie: See the Sexy Line
Okay, so now that you know how everything is organized. Let’s get to the awesome garments that you can buy. Remember, below is just ten things that you can order (plus 2 bonuses). There is so much more to see, but hopefully the items we love will whet your appetite to fork over your debit and/or credit card.
Moreover, do not worry if your girls are bigger than the average supermodel. Rihanna wanted to make her collection available to girls with girls of all sizes and cups. Her range can go all the way up to 44DD. However, it is rumored that more is still in the works as well in the way of size AND sexy fun. Handcuffs are already available… OW!
Item Number One: The Wireless Bra and Microfiber Hipster (in color – Fairy Dust)
The Purchase Price: $44 (Bra) and $18.50 (Hipster).
Item Number Two: T-Shirt Bra.
The Purchase Price: $39.
Item Number Three: Lace Corset (in color – black).
The Purchase Price: $89
Item Number Four: Flock Dot Bustier
The Purchase Price: $79
Item Number Five: Sheer Marabou Short Robe
The Purchase Price $79
Item Number Six: “Black Widow” aka the Catsuit in Caviar.
The Purchase Price: $109
Item Number Seven: The Unlined Lace Bra and Lace Cheeky (in color Tobacco).
The Purchase Price: $54 (Bra) and $18.50 (Cheeky)
Item Number Eight: Triangle Bralette and Thong.
$24 (Bralette) and $24 (Thong)
Item Number Nine: The Lace Teddy
The Purchase Price: $79
Item Number Ten: Unlined Bra (in the shade – Cocoa)
The Purchase Price: $44
Item Number Eleven: Push-up Bra
The Purchase Price: $44
Item Number Twelve: Bandeau Bralette
The Purchase Price: $44
Savage x Fenty Lingerie: Launch Party
Talk about standing room only. The Savage x Fenty Lingerie launch party was filled to compacity. Literally, every which way you turned someone was there.
Paparazzi eagerly snapped away from the moment of the lady of the hour’s arrival. Every half second a, “Rihanna over here,” could be heard echoing along the line of cameras and smartphones.
There was much to see. From racks carrying the long-awaited collection. To also large billboards or graphic walls if you will; touting the company name and messages.
However, one of the biggest attractions of the night had to be the special effects feature. Leave it to Rihanna to launch a product in a way that is not only memorable, but futuristic.
While many choose to use actual models in order to showcase their merchandise. Rihanna went in the complete opposite direction. She used herself, multiplied.
Yes, via tech, Rihanna appeared before the party in the form of a hologram. The holographic Rihanna strutted across as well as up and down the stage in a mesmerizing, divine fashion.
Savage x Fenty Lingerie: Launch Party (Continued)
Rih’s close friends were of course in attendance. Along with a slew of gorgeous models. However, it really came as no surprise. When you roll with the gorgeous Rihanna; you expect her squad to be “on the level.”
As industry and fans collided in order to celebrate Rihanna’s latest venture. Everyone’s RihMotions were clearly on edge. Being just hours away from the official launch; all invitees just wanted to see more and more of the final collection.
Robyn did not disappoint. In time she floated over to racks of her intimate apparel and in order to showcase items to the cameras. With so much buzz in the air it was clear… the Badgal had done it again!
Savage x Fenty Lingerie: Getting the Goods
In case you were wondering… yes, this collection too is going to sale out. If you attempted to log on to the www.savagex.com site in order to get your shopping on; you may have been met with a little informative screen.
The “line” getting into the online store is a beast in itself. Rihanna is no stranger to selling out of her products, and fast, so that this time she is doing her best to keep things orderly.
When Fenty Beauty dropped the website literally crashed. Like TKO. Therefore, this time consumers can get to the website, but can not begin to shop until space is made within the store.
If there is absolutely no space or room, purchasers are added to an queue. An ingenious method to keep the site from crashing and burning.
SavagexFenty Lingerie: Getting the Goods (Continued)
Another aspect of this queue that we like is the efficiency. Of course, you will receive an estimated wait time. However, you also do not need to wait around. You can close the window and your spot will be held for you.
For kicks and giggles we decided to test it out. Of course, fear initially gripped our bodies. Would our spot in line really be held for us? If there’s a glitch will we be booted to the bottom of the list?
Well, we had no reason to be afraid, because after closing out the window and returning; our spot in line was still there. WHEW! Also, a new window explaining that it was almost our turn to enter the store and if we wanted to leave the line we could.
Unfortunately, as much as we liked this process; it did not stop the site from running slow (most likely due to demand). Also, we were kicked out the store a couple times. Nevertheless, we like how things are being run thus far and look forward to FINALLY getting more sexy, savage-esqe gear.
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Welp… didn’t she tell us she was? Rihanna is at it again to snatch every dollar out of our wallets (and wigs) with a “savage” lingerie line aptly named, Savage x Fenty! The brand is set to drop in just a few weeks on May 11. Right in time for those summer Baes and flings. Date night anyone?
Rihanna’s sassy intimates label takes its inspiration from her hit song, Needed Me. In the pre-chorus Rih can be heard singing, “But baby, don’t get it twisted. You was just another n@#ga on the hit list. Tryna fix your inner issues with a bad b$&ch. Didn’t they tell you that I was a savage.”
The savagery line took off like a wildfire since the song’s release back in March of 2016; and Rih continues to use it to not only further brand herself, but also her stylish merchandise. Savage which can refer to someone being stinging, fierce or ravening; is certainly fitting to the image of the world’s favorite Badgal as well as her future collection of lingerie.
Savage x Fenty – Rihanna Lingerie Dropping May 11… EVERYTHING TO KNOW
However, what is the connection between Fenty’s video and intimate apparel? Well, in the Needed Me music video Rihanna famously wore a number of chic styles. The one that stuck out in everyone’s fashion mind, was an insanely gorgeous light blue Italian silk organza long couture robe with matching bottoms. Nonetheless, was Rihanna here hinting at a future lingerie collection in this video?
In all honesty, there is a pretty good hunch to think that she was. Fenty enjoys a long history of dropping hints at her upcoming releases. For instance, at the Grammy Awards in 2017 Rihanna donned jewelry from her luxury Chopard collaboration collection way before it hit the market.
Also, more recently, Robyn gave the world Wild Thoughts in her 2018 Grammys performance with DJ Khaled. Besides wearing a designer ensemble by Adam Selman; the singer also glowed thanks to her Fenty Beauty Body Lava. The performance was in January of 2018 while Body Lava’s release was in the following April.
Rihanna may be very slick with her hints, but the fact remains whether people pick up on them or not; they are still going to purchase whatever Rih makes when it finally comes to fruition. However, last word, on that light blue robe in the Needed Me video. Want it? It’s by Rosamosario and it’s called the Cosmic Love Long Robe. With sizing that ranges from XS to XL. There are still some of these robes currently in stock and will cost you 1,570 euros or $1,910. Your welcome.
Savage x Fenty – Rihanna Lingerie Dropping May 11
So then, what’s in store when it comes Savage x Fenty? Oh you know, just everything in order to make any heart you desire race! Rihanna is already giving a saucey preview of what’s to come. Online the music icon shared a few posts teasing the intimates brand.
Furthermore, in one particular promo photo Rihanna lays out on a mirrored platform in a little red and white printed number with cut-out detailing. The bodysuit is also equipped with an underwire. This is music (pun intended) to the ears of all women who enjoy plenty of support as well as those apart of the itty-bitty chest committee that love having a nice boosting effect.
This sexy design proves that Rihanna is once again seriously thinking about her market. Like her cosmetics brand, Robyn only wants to sell not only what her customers want, but what they also really need. Whether well endowed, or small and perky Rihanna wants to ensure her intimates brand makes you feel absolutely alluring.
Additionally, Miss Fenty would also like fans to know that the brand will be inclusive. Sizing will have an amazing range. Therefore, if you are nervous about finding something that fits, you do not have to be worried.
Savage x Fenty (Cont.)
Ready to lace up? Yup… the brand will also host plenty of lacy garments. A pair of lacy bottoms have additionally hit the online sneak peek train. Moreover, Rihanna is super excited to share all of her designs real soon.
The Work artist posted on social stating, “Bet ya didn’t know it’s National Lingerie Day; got a lil’ treat for my ladies… Savage x Fenty is coming to you worldwide on May 11th! Exclusively on SAVAGEX.com!
On the website you will find a nifty area to sign up for any and all updates. To get specifics for your area, all you have to do is provide an email and select your county. It’s that simple.
Furthermore, since everything Rih touches turns to gold this little email list is extremely helpful if you actually wish to get your hands on some of her upcoming lingerie. Like her fashion line as well as cosmetics, all of her intimate apparel is already set to sell out FAST. So then, act now and check out SAVAGEX.com in order to sign up for future details.
Savage x Fenty – Rihanna Lingerie Dropping
So is there a market for lingerie? Uhm… heck yeah! Better hold onto your wings Vickie with a Secret because RIH fans have spoken! Whether they are currently lingerie fanatics or not; they want in on Fenty’s racy pie.
Already in less than a week, the Savage x Fenty craze is taking over all social platforms. On Instagram the Savage x Fenty Instagram account is sitting sexy with over 155,000 followers. With photos garnering over over tens of thousands of likes; as well as video teasers getting over 100,000 views. Not bad for a page that many didn’t even know existed until a few hours ago.
Therefore, what are people and Rihanna fans saying about the Barbadian beauty’s latest brand drop?
“OMGGGGGG SO EXCITED JUST TAKE ALL MY MONEY AND MY SOUL.”
“Ok but why did this have to come out at the time I’m broke.”
“Can’t wait!!”
“Rihanna is coming for our wallets ladies.”
“Whatever it is, the coins is here!!! Take the coins Robyn!!”
“Ready!”
“WIGGGGG.”
Savage x Fenty – But What About…
New music? As much as we all are loving Rihanna’s success in fashion, beauty and everything in-between. The fact is many would like to see Miss Fenty make a return to her original bread and butter… music.
Don’t believe us? Hit the Gram and check out the comments under the first Savage x Fenty post. It’s all too clear what the people want. If you don’t have time to snoop here are just a few of their musical driven thoughts.
“Ok but we want new music.”
“Music, music, music.”
“If its lingerie I will love it. But I would love new music more.”
“We want new music Rihhh why are you doing this to us?”
“Release music.”
“It would be nice if there was some new music to listen to in the meanwhile.
“We want new music girl!”
“Riri!!! Don’t play with us like this!”
“We been ‘kiss it kiss it better’ since 2016… we want new music… 100.”
“Sis where’s the music.”
“WE R TIRED OF CHEAP MUSIC RIHANNA SAVE US B*@#&.”
Savage x Fenty Fan Art
You know something is about to be a hit when the fan art is steadily pouring in! Right now there’s too many to count, but several did in fact catch our artistic eye. Two our favorites include works by Martha Oborska (first illustration) and Irish illustrator Ethan. Enjoy the pics and don’t forget to come gab with us on IG as well as twitter about Fenty’s new brand!
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