Beauty Quickie: If you prep your skin properly then your makeup will stay gorgeous and right where you want it. A clean face goes a long way in making sure your makeup looks stunning. Never apply more makeup over day old cosmetics and be sure to cleanse your skin morning and nightly. This is an important step because the elements i.e. sun/wind can cause oils to be produced and oil in turn breaks down your makeup. Help control oils and dirt by cleansing your face regularly.