Sorry Meek, it looks like even Sprite believes that Drake writes his own raps. In the midst of a hip hop feud Drake managed to address a few things and promote a remixed look of lyrically designed Sprite cans. There has been much buzz since towards the end of June about the launch of an inspirational Sprite collection. Since then Sprite has released 16 limited edition cans that are bubbling forth with hardcore lyrics courtesy of Drake, Nas, Biggie Smalls aka The Notorious B.I.G and Rakim. There is so much heat coming from this collaboration we are in the mood to put our hair in dreads and crowd surf.
This isn’t a bad move in order to give Sprite a boost since the great taste isn’t changing plus its a way to get fans involved. Coca-Cola (the owner of Sprite) has some very smart minds working for them because who hasn’t had fun this summer trying to locate a bottle with their name on it? Will fans work just as hard to locate a can with their favorite lyrics on it? Only time will tell but it is a fresh cool idea nonetheless to bring music and soda together once more.
The 30 second spot for the limited edition cola featuring Nas and Drake still has us so hype we can’t help but want to drink a soda with a crisp lemony taste, no plug intended. Obviously, we are not the only ones excited about the Sprite music partnership. Nas mentioned in regards to the Sprite venture:
“Legacy means everything to me. I never imagined my fans would someday have the opportunity to enjoy a can of Sprite and experience my art in a totally original way.”
If you haven’t already found the remixed Sprite with the lyrical look do not just limit yourself to cans. The Obey Your Verse collection appears on 20-ounce bottles and multi-packs as well. If summer school or work has zapped up TV viewing or web surfing here’s the ad to enjoy:
This collection will not be around for much longer so if you have not been able to
see all 16 different lyrics here is a small chart containing them all.
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